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RAPPORT INTERNATIONAL FURNITURE IS TURNING 75

RAPPORT INTERNATIONAL FURNITURE IS TURNING 75

We are excited to celebrate our 75th anniversary with you.
A year to cherish creativity, freedom, and inspiration at its best!

It all started in 1946.

Gratitude is a powerful emotion, and because of you, we are overwhelmed with it.

It is a privilege to have the chance to offer you the best products throughout all these years, and we know that this is only the beginning of a long and successful journey.

We have put an immense amount of passion into each of our products, and we hope you love them as much as we do.

We are excited to celebrate our 75th anniversary with you, a year to cherish creativity, freedom and inspiration at its best.

 

During all of March month our stores will be full of joy and excitement.
Our calendar is full of activities and you will find incredible savings & specials on selected items from some of the Worlds best brands.

We can't wait to see you join the party!

Find your local Rapport International Furniture store here

It all started in 1946.

Gratitude is a powerful emotion, and because of you, we are overwhelmed with it.

It is a privilege to have the chance to offer you the best products throughout all these years, and we know that this is only the beginning of a long and successful journey.

We have put an immense amount of passion into each of our products, and we hope you love them as much as we do.

We are excited to celebrate our 75th anniversary with you, a year to cherish creativity, freedom and inspiration at its best.

During all of March month our stores will be full of joy and excitement.
Our calendar is full of activities and you will find incredible savings & specials on selected items from some of the Worlds best brands.

We can't wait to see you join the party!

Find your local Rapport International Furniture store here

A special thank you from Peter Skaaning, Owner of Rapport Furniture

A special thank you from Peter Skaaning, Owner of Rapport Furniture

75th Anniversary

While researching this 75th Anniversary of Rapport International Furniture, it's been tempting to consider how far we as a Company, has come since 1946 when Rapport Furniture opened its doors. There have been improvements in Furniture selection, transportation, warehousing, metrics, materials and information technologies.

But in many ways, the business model for the furniture sales hasn't changed much since 1946 when Rapport Furniture was established.

Seventy-five years later, consumers still need furniture.
We continue to go to furniture shows (in normal years) and worry about consumer demand, supply issues, overseas competition, demographics, the quality of retail sales people, staffing, and government regulations.

Likewise, our customers nor the products we offer them have changed all that much.

Individuals and family groups needs places to eat, rest, sleep, work, socialize and entertain.
Our customer lived in houses and apartments then and do so today.

The people who purchase our products have the same psychological needs needs and similar likes.
About 20 years ago, the late furniture sales philosopher Peter Marino, wrote about needs and wants.
"People need to eat", he wrote, "but like to choose their foods. They need to drink, but like to drink purer, better tasting water.
They need to breathe but like to breathe cleaner air. Needs and likes also permeate their social ego, and self-fulfilment needs, but our customers like to go out and about realising those in the way the choose"  

The same is true for home furnishings. Our customers need a place to sit, but they also like it to be attractive, comfortable, durable, affordable - perhaps even impressive, portable, and multi-functional.

Not much of that has changed either.

To help meet these rarely-changing consumer needs for furniture, accessories, rugs and bedding in the way customers like it -
Faster, more professionally, seamlessly, and respectfully, has been and will continue to be the mission of Rapport Furniture.

Thank you SoCal.

We are ready for 75 more.

75th Anniversary

While researching this 75th Anniversary of Rapport International Furniture, it's been tempting to consider how far we as a Company, has come since 1946 when Rapport Furniture opened its doors. There have been improvements in Furniture selection, transportation, warehousing, metrics, materials and information technologies.

But in many ways, the business model for the furniture sales hasn't changed much since 1946 when Rapport Furniture was established.

Seventy-five years later, consumers still need furniture.
We continue to go to furniture shows (in normal years) and worry about consumer demand, supply issues, overseas competition, demographics, the quality of retail sales people, staffing, and government regulations.

Likewise, our customers nor the products we offer them have changed all that much.

Individuals and family groups needs places to eat, rest, sleep, work, socialize and entertain.
Our customer lived in houses and apartments then and do so today.

The people who purchase our products have the same psychological needs needs and similar likes.
About 20 years ago, the late furniture sales philosopher Peter Marino, wrote about needs and wants.
"People need to eat", he wrote, "but like to choose their foods. They need to drink, but like to drink purer, better tasting water.
They need to breathe but like to breathe cleaner air. Needs and likes also permeate their social ego, and self-fulfilment needs, but our customers like to go out and about realising those in the way the choose"  

The same is true for home furnishings. Our customers need a place to sit, but they also like it to be attractive, comfortable, durable, affordable - perhaps even impressive, portable, and multi-functional.

Not much of that has changed either.

To help meet these rarely-changing consumer needs for furniture, accessories, rugs and bedding in the way customers like it -
Faster, more professionally, seamlessly, and respectfully, has been and will continue to be the mission of Rapport Furniture.

Thank you SoCal.

We are ready for 75 more.

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